It seems like qualitative research has undergone massive changes since I started 20 years ago doing chat groups in AOL chat rooms on 14.4 dial-up… Continue Reading
It seems like qualitative research has undergone massive changes since I started 20 years ago doing chat groups in AOL chat rooms on 14.4 dial-up… Continue Reading
It’s always a treat when we get to partner with clients who are doing positive things in the world, and one project we are particularly… Continue Reading
We all hear the news about refugees who are making a new home and life for themselves in the United States. But what is their… Continue Reading
I find that I’m using diaries more and more in research these days, as the technology continues to improve and costs come down. If you’re… Continue Reading
I’m thrilled to have my article about diary research published this month in UXPA’s User Experience magazine. Diaries can be so useful at uncovering pain… Continue Reading
I was recently speaking with a technology partner about applications for online communities, and she used the term “pop-up communities.” Since I love pop-up restaurants… Continue Reading