New Leafe Research Blog

May 9th

"Going online with qual research"

Posted by Abby Leafe in Uncategorized //

It seems like qualitative research has undergone massive changes since I started 20 years ago doing chat groups in AOL chat rooms on 14.4 dial-up… Continue Reading

May 30th

"Perspectives on health and wellness from cancer survivors"

Posted by Abby Leafe in health, Research //

It’s pretty common to do research among cancer patients who are undergoing treatment, as we try to learn about their experiences and decision making processes…. Continue Reading

May 8th

"Using digital qual to shed light on dating violence among teens"

Posted by Abby Leafe in Uncategorized //

It’s always a treat when we get to partner with clients who are doing positive things in the world, and one project we are particularly… Continue Reading

September 7th

"Refugees and the US healthcare system"

Posted by Abby Leafe in Uncategorized //

We all hear the news about refugees who are making a new home and life for themselves in the United States.  But what is their… Continue Reading

October 4th

"Curious about diaries?"

Posted by Abby Leafe in Uncategorized //

I find that I’m using diaries more and more in research these days, as the technology continues to improve and costs come down.  If you’re… Continue Reading

September 13th

"Using diaries in UX Research"

Posted by Abby Leafe in Uncategorized //

I’m thrilled to have my article about diary research published this month in UXPA’s User Experience magazine.  Diaries can be so useful at uncovering pain… Continue Reading

March 5th

"Learn how to take UX research out of the lab at UXPA2015"

Posted by Abby Leafe in Technology, User experience //

You know what your users experience in the lab setting, when they are in a controlled environment.  But what happens when they actually take your… Continue Reading

February 5th

"Wearables and the future of qual"

Posted by Abby Leafe in Research, Technology, Trends //

Wearable technology is the all the rage in many circles these days, and qualitative research is no exception.  Personally, I’m quite excited about the opportunity… Continue Reading

August 9th

"Pop-up Communities: What’s old is new again"

Posted by Abby Leafe in News, Research, Technology, Uncategorized //

I was recently speaking with a technology partner about applications for online communities, and she used the term “pop-up communities.”  Since I love pop-up restaurants… Continue Reading

January 23rd

"Dear Diary – are you getting the most from your diary studies?"

Posted by Abby Leafe in Diaries, Research, Technology, Trends //

I had the pleasure of presenting on diary studies at the QRCA 2012 conference in Montreal.  The upshot?  There have never been more ways to… Continue Reading